The online world has so many layers to it, which makes it not only hard to keep track of but also incredibly tricky to filter the good stuff from the bad. We’re all inundated with annoying ads or irrelevant promotional videos, which is why we also follow the people we like and the pages we want to read. When it comes to beauty, hair, and make-up the same applies. There’s a lot of content out there on this particular topic, but not all of it is accurate or makes for a worthwhile read.
Thankfully, with the emergence of the influencer culture and the endless array of posts online giving tips on how to improve our looks, there is a person worth following for everyone. It’s simply a case of trial and error, and following a large number of influencers before cutting it down to one or two you really warm to. Likewise, for gamers keen to get advice on Fortnite or the type of live video poker available at www.slotsheaven.com/uk/video-poker/deuces-wild, the content around it is massively saturated. Still, once they settle on the perfect gamer for them, then the rest of it can be ignored and falls into the background.
When it comes to black style influencers, the vast array of fantastic content creators coming to the fore in Europe is fantastic to see. So, without further ado, we thought we’d celebrate some of them and their remarkable progress.
Elizabeth Delphine
With just over 90,000 followers on Instagram, Elizabeth Delphine is clearly doing something right. With a strong focus on dressing impeccably and looking the best you can without spending huge sums of money, the Paris-based fashion expert clearly knows her stuff.
Natasha Ndlovu
Perhaps best known for being the founder of Vintage Assembly, Natasha Ndlovu is a model with a deep connection to sleek retro pieces and bringing numerous fashion styles of old back into the modern-day. The London-based influencer has amassed over 115,000 followers at the time of writing and looks set to build on her following in the future.
Karen Blanchard
Karen Blanchard is English, but most of her content is shared from her home in New York. Perhaps best known for her YouTube channel, which currently has just under 230,000 subscribers, she is also making waves on Instagram with her helpful tips around textures and colours, as well as being a friendly and informative face.
Lydia Tsegay
Lydia Tsegay is a Stockholm-based fashionista who is on a mission to inspire women of colour to enter the fashion industry. Her message in itself is a hugely powerful one, but she backs it up with excellent content around fashion, beauty, and nailing the perfect mirror selfie.
Amaka Hamelijnck
Sharing content from her Amsterdam base, fashion and beauty influencer Amaka Hamelijnck is a lover of kitsch patterns and beaded necklaces and has built up just under 195,000 followers on Instagram at the time of writing. The 25-year-old is making a real name for herself at the moment, as 2020 promises to be another huge year for the likable influencer.
Karina Marriott
If you’re a penchant for extravagant, floaty frocks and muted palettes, then you should probably follow English born Karina Marriott, who shares content from her base in the English city of Bristol. An inspirational and likable lady too, Karina Marriott is giving great advice to black women all over the world.
Abisola Omole
Londoner Abisola Omole is representing the plus-size movement as she shows off her stylish tops, skirts, and dresses to her adoring fans of just over 20,000 on Instagram.